Digital Marketing and Storytelling Specialist

About the Department of Public Transformation:

The Department of Public Transformation (DoPT), founded in 2017 and incorporated in 2018, is an artist-led organization that works locally and relationally to develop creative strategies for increased community connection, civic engagement, and equitable participation in rural places. We believe in the power of rural creativity in activating solutions to address community challenges. We collaborate with local artists, residents, and community champions on deeply place-based projects, keeping our core values at the heart of all we do. More at publictransformation.org.

DoPT is a small and growing organization. Current staff includes an Executive Director at .6 FTE (reporting to the Board of Directors) and an Associate Director at .6 FTE (reporting to the Executive Director). Our work is also supported by ongoing fundraising and project-based independent contractors, as well as passionate volunteers.

DoPT operates remotely, as well as out of its smalltown headquarters at the YES! House in Granite Falls, MN. Granite Falls is a community with a population of 2,779 located on occupied Dakota homeland and borders the tribal lands Pezihutazizi Oyate (Upper Sioux Community) with 482 members and a residential population of 57 and Cansa’yapi (Lower Sioux Indian Community) with 930 members and a residential population of 335.

Position Description:

The Digital Marketing and Storytelling Specialist is a creative self-starter responsible for content creation, implementation, and collaboration in the areas of organizational storytelling, graphic design work, and media and list organization. This position reports to the Executive Director.

This is a remote / work-from-home position. Candidates can be located anywhere in the U.S. Preference will be given to candidates who have lived experience in a rural community.

Hours and Compensation:

This is a part-time, non-exempt (hourly) employment position with a flexible schedule — 10-15 hours per week — and a pay rate of $17/hour.

Responsibilities Include:

Organizational Storytelling (65%)
→ Collaborate on overall social media strategy and lead implementation.
→ Create and manage an ongoing communications calendar.
→ In collaboration with DoPT staff, compile and send 3 newsletters through Mailchimp: Monthly e-newsletter featuring DoPT programs, updates, and upcoming events; Monthly e-newsletter highlighting our collaborators and stories from the field; Quarterly e-newsletter updating Capital Campaign donors about Yes! House progress
→ Assist with website updates to ensure information is up-to-date and engaging.
→ Post and curate fresh content on Facebook and Instagram which highlights DoPT programs and collaborators; participates in local and national field conversations; and lifts up rural organizations, voices, and communities.
→ Brainstorm and implement other creative organizational storytelling ideas!

Graphic Design Work (25%)
→ Provide basic graphic design work for e-newsletters, social media, and website. Some additional design may be requested for print materials such as posters, flyers, and postcards.
→ Coordinate with other designers, artists, photographers, and vendors as needed.
→ Steward DoPT’s evolving visual brand and style guide.

Media and List Organization (10%)
→ Maintain contact lists in Mailchimp, including press contacts, e-newsletter audience, donors, and other segments as needed.
→ Create and maintain an organized digital archive of photos, images, press coverage, and promotional materials.

Qualifications:

→ Positive, forward-looking, and curious approach
→ High level of attention to detail, organization, and follow-through
→ Ability to work well in a team and also autonomously with minimal supervision
→ Excellent written and verbal communication skills
→ Experience with social media (especially Instagram and Facebook)
→ Ability to complete basic graphic design tasks with ease
→ Willingness and ability to learn and grow to meet the changing requirements of the job
→ Passionate about rural communities, art and creativity, and storytelling
→ Commitment to social, environmental, and racial justice
→ Technologically savvy and comfortable navigating and learning new systems
→ A sense of humor!


Preferred Qualifications:

→ Familiarity with Canva, Squarespace, Mailchimp, Google Suite, Zoom
→ Lived experience in a rural community

How to apply:

Please send your resume, cover letter, and 3 references with the email subject line “Digital Marketing and Storytelling Specialist” to jobs@publictransformation.org. Due to the expected volume of incredible applicants, we are not able to respond to emails or calls about this position. Thank you!

Hiring Timeline:

Open until filled. Priority to applications received before 12:00 PM (NOON) CST on March 31, 2021; early submissions encouraged. Interviews will begin April 7, 2021. Start date will be as soon as possible.

More information:

https://www.publictransformation.org/work-with-us